TriArc is a CTRM company that is big enough to handle any situation, but small enough to give personalized attention to each client. Here’s the new brand the represents that.
Triarc will be considered the best place to work and the best consulting group to get things done. We’ll be best at our craft, stable, consistent, customer-focused, and honest.
To live and work with passion, care for our team, listen to our clients and create the best business solutions.
Our values are the non-negotiable core beliefs we hold. They influence everything from who we hire to how we communicate with customers.
The Triarc brand personality defines the voice and image. Our clear advantage is our immense industry knowledge propelled by our stellar team. It’s helpful to elaborate on these central traits across all marketing mediums.
Our passion is what brings us to work every day. It’s what our customers see upon initial interactions, and it’s what fuels our creativity and problem solving.
Our focus is essential in building lasting relationships. Between our deliberate messaging and our direct communication, this confidence sets us apart as an industry leader.
Our expertise is guided by our honest delivery. We give our customers real solutions, and we're not in the business of selling them something they don't need.
The “knot” of the Triarc symbol contains an abstract view of the three arcs. Together, they form a “knot”, representing the collective strengths of Triarc Solutions. Either of these logos should be used in most cases when showcasing the brand.
The clear zone is designed to create a clear area around the logo. Ensure that other elements do not sit inside the clear zone.
These are the primary colors to be used throughout the Triarc brand.
You may also use colors from Triarc’s secondary color palette.
Gradients are to be used in conjunction with other brand elements to create a more dramatic and bold effect keeping with the brand’s color palette.